Juul has faced a variety of legal challenges in recent years from state attorneys general, federal regulators, school districts and individual consumers. The common thread among these lawsuits is that Juul allegedly engaged in deceptive marketing practices that targeted minors and downplayed the risks of its products.
Some of the specific allegations include that Juul designed its products to look like USB flash drives, making them easy to conceal and use in schools. Juul offered a variety of flavors that appealed to young people, such as mango, mint and cucumber.
Juul claimed that its products were safer than traditional cigarettes and could help smokers quit, without having sufficient evidence or approval from the Food and Drug Administration.
According to the FDA, Juul failed to warn consumers about the high nicotine content and addictive potential of its products. And Juul used social media influencers and youth-oriented events to promote its products to underage audiences.
Public health crisis
As a result of these allegations, Juul has been accused of causing a public health crisis among teens and young adults who became addicted to nicotine after using its products. Many of these users have reported experiencing serious health problems, such as lung injuries, seizures, strokes, heart problems and mental health issues.
What are your legal options?
If you or a loved one have suffered health problems due to vaping Juul products, you may be entitled to compensation for your medical expenses, pain and suffering, lost wages and other damages.
You may have several legal options to pursue your claim, depending on your situation.
A class action lawsuit is a collective action by a group of plaintiffs who have similar claims against a common defendant.
By joining a class action lawsuit, you can benefit from shared resources and legal representation. However, you may also have less control over your case and receive a smaller share of the settlement or verdict.
Filing an individual lawsuit
An individual lawsuit is a personal action by a single plaintiff against a defendant. By filing an individual lawsuit, you can have more say over your case and potentially receive higher compensation. However, you may also face higher litigation costs and risks.
Participating in a settlement program
A settlement program is an alternative dispute resolution process that allows plaintiffs to resolve their claims without going to trial. By participating in a settlement program, you can avoid the uncertainty and delay of litigation and receive a guaranteed payment. However, you may also accept a lower amount than you could have obtained at trial.